Goals

Create goals under Analytics → Goals. A site goal can match a page visit or a named custom event. PageDuel calculates completions, unique converting visitors, conversion rate, and attributed revenue over the selected period.

Goals work retroactively on already collected matching data. Detected events help you choose real names instead of guessing. Edit a goal when its definition changes, but create a new goal when you need to preserve a clean historical meaning. Deleting a goal removes the definition, not the underlying raw events.